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What did Elon Musk do after becoming the boss of Twitter? 3
Dissolution of the old Twitter leadership
According to documents submitted to the US Securities and Exchange Commission (SEC) published on October 31, the American billionaire immediately fired 9 senior Twitter employees and `became the sole director` of the platform.
Previously, on October 27, when officially taking over Twitter, Elon Musk also deposed CEO Parag Agrawal, Chief Financial Officer Ned Segal, Chief Administrative and Legal Officer Vijaya Gadde and legal advisor Sean Edgett.
Elon Musk.
The Information said the American billionaire’s action was to avoid having to pay these people a sum of $90 million since November 1 – the day Twitter distributes shares to employees and usually accounts for a significant portion of its revenue.
Meanwhile, according to CNN, Musk may have to pay three of these four directors $187 million, based on the value of the shares they own, one year’s salary and other insurance and medical expenses.
Accelerate your plan to make money from Twitter
According to The Verge, Twitter under Musk is expected to charge up to $19.99 per month for newly registered Twitter Blue accounts.
Blue is a paid account for Twitter users, represented by the blue interface when accessing.
Currently the price of Twitter Blue is 4.99 USD per month.
In addition to raising prices, Musk also wants to promote user verification on the platform.
The American billionaire once said he could use digital currencies like Dogecoin to pay on Twitter.
Reorganize staff
After firing the leadership team, Musk laid the groundwork for a broader round of job cuts.
Meanwhile, according to Business Insider, Twitter employees were asked to `work more`.
Some employees said this style and pace of work is something new in the social network.
Transfer employees from another company to Twitter
According to CNBC, at least 53 people from the companies Musk is running were transferred to Twitter, including 50 people from Tesla, two from Boring Company and one from Neuralink.
A Twitter director revealed that the American billionaire is urging the new group of people to learn everything they can about the platform as quickly as possible, from source code to content moderation and data privacy.
Consider integrating short videos
Musk is expected to integrate short video features on Twitter to compete with TikTok.
Vine is a 6-second short video application, born before TikTok and acquired by Twitter in 2012. However, it was closed in 2016 due to few users.
Returning to Musk’s survey, more than two million people voted in less than a day with a support rate of more than 70%.